Building a Case for Master Data Management in Financial Services
Hosted by Initiate Systems
Featuring Independent Research Analyst

On-Demand

In today’s environment, financial institutions are looking to better manage and leverage customer relationships, manage credit and comply with regulatory requirements. But the distribution of data across multiple systems, lines of business, and customer touchpoints; the influx of data from external lists and data feeds; and constant data updates, such as changes to area codes, phone numbers, addresses and account numbers—make data management extremely difficult.

Financial Services firms are turning to Master Data Management (MDM) to establish an enterprise-wide source of consistent customer data throughout their organizations. The technical benefits are clear; however, many organizations struggle with selling MDM internally. This Webinar will help your organization understand how MDM can provide value by:

• Improving account penetration and cross-sell/up-sell capabilities
• Reducing risk associated with fraud, credit risk and bad debts
• Complying with federal data regulations
• Reducing marketing expenses through improved customer insight including household or organizational relationships
• Quickly consuming customer data upon a merger or acquisition

Please join guest Rob Karel of Forrester who will outline the trends and major drivers that have launched successful MDM projects at Financial Services companies. Additionally, Jim Walker of Initiate Systems will outline a real-world case study for MDM that examines ongoing benefits a customer realizes through the use of a powerful MDM platform.

Meet your presenter: Rob Karel Principal Analyst Forrester Research, Inc.

Rob is one of the driving forces behind Forrester's offerings for the Information and Knowledge Management professional. He is a leading expert in how companies manage data and integrate information across the enterprise. His current research focus includes master data management, data quality management, metadata management, data governance, and data integration technologies, including ETL and EII.